Holiday Shopping Brisk Online
Online vendors can expect happy holidays this year. Even before gas prices started dropping, experts and consumers alike were predicting that 2006 would be another strong online holiday shopping season. One difference this year: sales growth from experienced online buyers who increase their spending rather than newcomers clicking “buy it now” for the first time
E-marketer’s “Online Holiday Shopping Preview” forecasts that internet merchants will ring up sales worth $24.3 billion during the 2006 holiday season, a respectable 22.1% growth over last year, and a huge jump from the “only” $10.6 billion in 2002.
Additionally, the National Retail Federation predicts that sales for gift cards will total $24.81 billion this holiday season, a $6 billion increase over 2005 when gift card sales hit $18.48 billion. NRF President and CEO, Tracy Mullin, says, “Consumers love gift cards because they take the guessing out of holiday shopping and retailers love them because they are easy to stock and take up minimum shelf space.”
posted by Woman-Centric Matters @ 3:41 PM
1 Comments:
For me it is easier to get into the holiday spirit by shopping online. I can take my time and look for sale items without having to fight long lines and cranky people. This way I have plenty of time to enjoy friends and family without feeling frazzled by the holiday shopping frezny.
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