Woman-Centric Matters

Visit our home on the web: www.womancentricmatters.com Taking a woman-centric approach means designing everything from her perspective: * The actual product or service * Her experiences using it * Marketing * Etc. At its core is understanding female customers. In addition, woman-centric approaches are rooted in a keen appreciation for how women differ from men in their purchase decision process, as well as insights into why they buy.

Sunday, January 28, 2007

New Woman-Centric Builder in NC

Sparkes Construction from Asheville, North Carolina, issues the following press release:

Sparkes Construction Co. Inc. named exclusive Woman-Centricâ„¢ builder for 6 North Carolina counties.

"How will this home specifically serve the needs of the woman of the house?"

"How will this stage of home construction create a healthier home for her family?"

"Will our construction techniques and materials provide her with a home that will provide enjoyment, convenience and satisfaction for years to come?"

These are but a few of the questions that help Sparkes Construction Co. Inc. maintain a woman-centric perspective throughout each homebuilding project.

Owner David Sparkes wife, Kimberly, who co-owns the company, helps him pick woman-centric home plans and does most of the decorating and selections. "We may spend a month and a half just choosing the perfect plan for a property. Once I get the home framed, Kimberly's on her way to multiple design shops, working with our suppliers around town. She gets the colors and materials together, then she gives me a list and I go forward with finishing the house's interior. Kimberly also home schools our two daughters (ages 5 and 12), manages our rental properties and is earning her real estate license."

"We are honored to to be chosen as woman-centric homebuilder in North Carolina."

4 Comments:

Anonymous Anonymous said...

Where can I learn more information on this builder? Do they have multiple plans to chose from?

1/29/2007  
Blogger Woman-Centric Matters said...

Yes, they have many plans to choose from. They're very no-nonsense about quality, too. They feel a great deal of responsibility to their clients to create homes that not only suit the needs of today, but also are of such high quality that they'll be homes for future generations as well.

To learn more about them, visit their website at:
http://www.sparkesconstruction.com/

1/29/2007  
Anonymous Anonymous said...

How do they address the need of a single female homebuyer? Her wants and needs are different from those with a family.

1/29/2007  
Blogger Woman-Centric Matters said...

That's the great thing about woman-centric plans. Flexibility is built in. Rooms that may be bedrooms for the growing family can flex to become a home office and an exercise room for the single person (male or female), or perhaps a craft studio for the Boomer who is just now able to pursue the more creative side of life.

1/29/2007  

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